Effects of Social Media Marketing to Consumers

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A growing number of baby boomers are taking advantage of social media every day.   And like other age groups, Facebook is the most popular social media platform that is being used today.

That explains why social media marketing is highly used by advertisers nowadays. Continue reading

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Downsides of Social Media

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So far, we’ve talked about the benefits of different social media platforms such as Facebook, Twitter, Pinterest, and how we can use them in our daily lives.  But we haven’t really discussed much about its negative impact.

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The Power of #Hashtags

Back in the “good old” days, “#” was just one of the many symbols that you can see on your keyboard or your phone’s dial pad.  Some call it a pound sign, others call it number sign.  But ever since San Francisco techie and former Google developer Chris Messina tweeted about it on Aug. 23, 2007, hashtags have become a cultural phenomenon.

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Following and Followers on Twitter

FollowIn the previous article, we covered why you might want to use the popular “microblogging” site Twitter.

In this article, we will discuss one of the primary features of Twitter, the ability to “follow” other “Tweeters.”

Following someone on twitter means Continue reading

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Should You be “Tweeting?”

Well, maybe…

TwitterLogoAccording to www.sociallystacked.com, the fastest growing demographic on Twitter is the 55-64 age bracket. This just shows that baby boomers nowadays are starting to get involved in the Twitter-verse. However, you might not understand how Twitter works and how to get the most out of it.

In this article, I will talk about how this microblogging service can be of importance to your generation. Continue reading

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